As co-founders and stakeholders of The Cube, the team at Reloop was deeply involved in shaping the application’s strategic direction and scalability. Our efforts were geared towards providing a platform that not only simplifies financial management for individual tradies but also offers comprehensive oversight tools for franchises and branches managed by governing bodies. The Cube was designed to support industry-specific needs, incorporating advanced UX and UI features to ensure an intuitive user experience. Through rigorous strategy development, business growth planning, and innovative product design, Reloop helped The Cube evolve into a pivotal tool that supports tradespeople in managing their operations more efficiently.