Job titles keep changing — Product Designer, Design Technologist, Design Engineer, AI Product Designer. What clients are actually asking for hasn't: judgment, technical fluency, and someone who can turn an ambiguous, AI-shaped problem into something that ships.
Speed was never the differentiator — every team ships fast with AI now. The differentiator is whether your product looks like someone made a decision about it.
A practical guide to running a UX audit on a B2B SaaS product — what to look for, how to structure your findings, and how to turn them into action without derailing your roadmap.
Most B2B SaaS teams aren’t short on ideas — they’re short on the right ones. Here’s why roadmaps keep filling up with features that don’t move the needle, and what to do instead.
